Welcome To Phase One

In Luxury Brand Alchemy, I collaborate with you to position your brand to be seen, heard and felt, while creating deep impact & resonance through your message.

Our flagship process incorporates creative consulting, design psychology, symbolism, marketing, energetics and strategy - throughout four phases of development - for a holistic, high level approach to your brand blueprint, content and activations.

To begin the journey, we always start with Phase One, which includes two Consultation Calls, a Creative Audit, and a Custom Tailored Digital Recommendation.

Your Creative Audit & Digital Recommendation act as valuable turnkey resources.

These can be used as guidance for your own creative team, or you can choose to partner with us to curate the recommended assets and continue our consulting journey together.

Should you decide to work with us to actualize the aspects suggested in your Digital Recommendation, the entire cost of Phase One will be applied to your next step in the sequence.

Phase One

Initiation

EXPLORATION & DIRECTION

WHAT TO EXPECT IN Phase One:

In Phase One, we focus on discovery, exploration & the big picture strategy of your core brand identity.

After you secure your spot, I will reach out directly to get up to speed and introduce ourselves. You will be sent a custom link to schedule your first consulting call.

Prior to our call, you will receive a multidimensional brand codex - including a foundational client questionnaire & style evaluation - to explore the inner workings of your business and unique brand tastes. 

We will use this information to examine your content, positioning, SWOT analysis, key data, and other essential aspects as we develop your bespoke Brand Alchemy IQ™. Together, we will also identify your top 4 key performance indicators (KPIs) to help evaluate the measurements of success along your journey.

We will then meet for our first intensive consulting call.

During our call, we will deep dive into your current brand landscape, energetics, messaging, needs, desires, planning & strategy. We can also use this time to zoom in on specific aspects based on the client or project.

After our call, we will send you a customized digital recommendation and creative audit report, which you can use as a guide and building block for your next steps.

Following our initial digital audit and intake process, we will then take our second intensive call to discuss discoveries and next steps. Our consulting calls in tandem with foundational work create an in-depth evaluation to bring clarity around messaging, symbolism, direction, legacy, positioning, community connection, aligned marketing, and visual identity to refine your brand strategy roadmap.

Through this, we create a space to invoke your most authentic voice & illuminate your iconic brand DNA as we enter the next phase of alignment.